Rocket Communications

The 39th Space Symposium, which took place in April 2024, is a premier global event that brings together space leaders from around the world to discuss and plan the future of aerospace. Held annually, this symposium serves as a vital congregation point for government agencies, industry leaders, and technology experts to showcase advancements, foster collaborations, and discuss innovations that will shape the outer space landscape.

Rocket Communications is a specialized company known for its expertise in creating user-centered designs and systems for high-stakes environments, including those in the aerospace sector. With a focus on mission-critical applications, Rocket Communications has been pivotal in deploying effective and intuitive solutions that enhance operational efficiencies and user experience across various platforms.

At the upcoming Space Symposium, my role involves extensive coordination of Rocket Communications’ exhibit — a task that includes not just the visual and interactive elements of the booth, but also the strategic marketing materials associated with our presence there. I am responsible for designing and producing various promotional items such as flyers, shot glass designs, drink koozie designs, business cards, plaques, booth backdrops, and pins. Additionally, I am spearheading our social media campaign to maximize our visibility and engagement during the event, and developing a mobile planner app to ensure our team is well-organized and can navigate the exhibition effectively. This multi-faceted involvement underscores the complexity and scope of preparing for an event of this magnitude, aiming to ensure that Rocket Communications makes a significant impact at the symposium.

Hey Rocketeers!

I just wanted to give a loud shout-out to the team who supported Rocket at Space Symposium last week. Your professionalism, knowledge, enthusiasm, and friendly presence made me so proud to be part of this company.

For those of you who couldn’t attend, rest assured you were well represented! Thank you Jean, Ryan, Brian, Adam, Mary, Curtis, Daniel, Dan, Gabby, and Steve!

I’d also like to give a special shout-out to Jean and Ryan. Thank you for crafting and managing a highly professional and soon-to-be fruitful event. Everything went off without a hitch, people were prepared, the booth looked wonderful, and our swag was absolutely some of the best at the whole show!

Lastly I’d like to give another loud shout-out to Pierre. He represented all of us with affability, professionalism, and deep knowledge of what we do. He was tireless running from meeting to meeting, able to jump from topic to topic without skipping a beat, answering hard questions, all while maintaining a highly positive demeanor.

I don’t doubt for a heartbeat that we’ll be winning multiple projects because of his efforts. This was the big show of the year for Rocket and I am so grateful to you all for how you represented and supported the company.

Thank you!
-Michael Anne

As part of Rocket Communications’ efforts to enhance our visibility and engagement at the 2024 Space Symposium, I spearheaded a targeted LinkedIn social media campaign. This campaign was strategically designed to showcase our booth and highlight our innovative products, particularly our Astro UX Design System, which is integral to our offerings in the aerospace sector.

Each post in the campaign, like the one highlighted, served to not only inform but also intrigue and engage our professional network about our participation in the symposium. Using carefully crafted visuals and succinct, impactful messaging, the posts aimed to build anticipation and draw attendees to our booth. The content was curated to emphasize Rocket Communications’ expertise in UX design within the aerospace industry, demonstrating our commitment to enhancing user interfaces for space applications.

The campaign involved a series of posts leading up to, during, and after the event. It leveraged hashtags such as #SpaceSymposium2024, #AstroUXDS, and #UXDesign to increase reach and discoverability. Each post was tailored to highlight different aspects of our involvement, from showcasing our booth design to the team behind our projects, and even included interactive elements to foster engagement. This strategic approach not only increased our visibility but also positioned Rocket Communications as a thought leader in the space technology design field.

Designing and coordinating the logistics for Rocket Communications’ booth at the Space Symposium required meticulous planning and execution, especially given the range of promotional items and booth materials involved. Each component played a crucial role in ensuring a successful presentation and brand experience for visitors. Here is a detailed breakdown of the processes involved for each item:

Each of these tasks demanded over four weeks of intensive planning, design, approval, and coordination to ensure everything was in place for a successful symposium showing. The process involved not just logistical management but also quality assurance checks to ensure that every item met our high standards and accurately represented Rocket Communications at one of the most important industry events of the year.

Each category in the mobile planner app was designed for the Rocket Communications team at the Space Symposium, incorporating the following functionalities:

1. Daily Itinerary for Booth Exhibitor 4-day Shifts
   This schedule showcases upcoming shifts, ensuring exhibitors are always prepared and punctual while attending the booth.
2. Daily Itinerary for the Business Development Team Meetings
   Specific schedules that pertain to the BD team. The meeting’s list times and locations, enhancing meeting preparation through reminders and agenda sharing.
3. Military Rankings and Insignia
   Includes visual representations of military rankings and insignia, aiding team members in recognizing and properly addressing military personnel at the event.
4. Booth Exhibitor Plans and Swag Giveaways
   Lists of booth setup materials and swag item distribution.
5. Links to Space Symposium
   Provides direct links to the Space Symposium’s official site and essential resources, keeping all information current and accessible.
6. Maps
   Offers maps with features for helping users navigate the complex venue efficiently.
7. Food
   Includes menus, locations, and operating hours of onsite food services.
8. Lodging
   Provides details of lodging facilities to streamline accommodation arrangements.
9. Parking
   Delivers maps, rates, and parking options for the event.
10. Exhibitor List
    A list of exhibitors, allowing users to find booths and exhibitors quickly and efficiently.
11. Contact List of Rocket Team Members
    Features comprehensive contact details for team members.
12. Reference Material
    Provides easy access to documents and materials.
13. Happy Hour Events
    Lists all associated networking events, helping team members maximize networking opportunities.
14. Lead Gen Software
    Guidelines to install and use the Space Symposium Lead Gen Software.

This comprehensive mobile app is designed to ensure the Rocket Communications team has a streamlined, effective experience at the Space Symposium, equipped with all necessary tools for optimal performance and connectivity.